It goes without saying that name recognition is a pretty big deal for most politicians, especially those with bigger ambitions. Texas Senator Ted Cruz is a prime example of someone who’s spent his entire time in Congress doing just one thing—setting himself up for a “bigger office.”
What office? Well, the office of the President of the United States, of course. That’s the only reason he ran for the U.S. Senate — he wants to become president. Hell, this whole shutdown has been one giant GOP presidential primary campaign event for him.
And to some extent, it’s worked. As he’s gone on national television to
make an ass out of himself fulfill his duties as United States Senator, a recent Gallup poll shows that Ted Cruz has indeed become more known to more Americans.
In early June, just 42% of those polled had actually heard of Ted Cruz, but by last week that number was up to 62%. Twenty points is a pretty substantial jump in just a matter of a few months. So it seems Senator Cruz’s plan to “get his name out there” has been a smashing success.
There’s just one problem.
The poll also indicates that the more people get to know him, the less they actually like him. In early June, when only 42% of those polled had heard of him, he was seen favorably by 24% and unfavorably by just 18%.
Fast forward to last week when 62% of those polled said they had heard of him. In this poll, his favorable rating only went up 2 points while his unfavorable rating more than doubled to 38%.
It seems, the more Americans get to know Senator Cruz, the more they really don’t like him. Which is a big problem for anyone who wants to become President of the United States. It’s also a huge problem for the Republican party.
See, I’ve said for a while that the tea party will be the end of the GOP as we know it. Conservatives have “unleashed the beast” and there’s really no way to put it back in its cage. The base is energized with anger, fear, hatred and paranoia to such high levels that they’re demanding “true conservatives.”
Which is fine if all you needed to worry about winning were primary elections. People like Ted Cruz are often very popular with the most adamant of Republican voters. Being seen favorably by hardcore Republicans is key for any candidate to have a chance at winning the GOP nomination for president.
The problem is, that kind of right-wing radicalism doesn’t sell well with the majority of Americans. Even moderate Republicans often shy away from many of these tea party-backed Republicans.
So while Ted Cruz might be doing a great job at getting his name out there, pandering to the right-wing base and catapulting himself to being the new face of the GOP—there’s just one problem.
The more people get to know him, the more they simply don’t like him.